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CASE STUDY

BP Million Step Challenge

BP Succeeds With Million Step Challenge

BP, the global oil and gas company, is committed to making all forms of energy cleaner and better. They’re committed to their employees’ wellbeing, too, with a wellness program designed to get them moving.

As part of the BP Million Step Challenge, they offered employees the chance to earn points toward lower healthcare costs for taking at least a million steps.

Thousands of employees hit this milestone and then some, tracking their steps with Fitbit activity trackers.

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CEO
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CFO
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CEO
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CEO
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